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This site has the following in the web page, "NOE Bullet Moulds is a premium manufacturer of bullet molds and casting tools." Our analyzers noticed that the web page also stated " We use state of the art CNC mills and lathes to produce some of the most innovative products available." The Website also stated " We strive to produce great products at reasonable prices and pride ourselves on our ability to bring new designs to market quickly. If you have an idea for a product, wed love to hear about it. Our new equipment makes it possible for us to do things others cant or wont due to time constraints. Our new HAAS VF-3SS Mill." The website's header had Bullet molds as the most important keyword. It was followed by Bullet Moulds, Molds, and Moulds which isn't as ranked as highly as Bullet molds. The next words the site uses is Casting. Bullet was also included and might not be seen by search engines.